Branding vs. Web Design

Professionals looking to establish a strong online presence have to know the differences between branding and web design. Even though they are frequently combined, branding and web design play different roles in influencing how a company’s audience views and interacts with it.   Branding encapsulates the essence of a company’s identity. Differentiating a company from […]

The Power of Media in Customer Service

Media is a strong ally that businesses can use to provide great client experiences when it comes to customer service. The top 10 powers of media in customer service demonstrate how influencer partnerships, social media, and review sites may change how people engage with customers. Media offers a multitude of ways to improve customer satisfaction […]