Engagement Objective
- Build a reliable, dedicated appointment-setting engine for solar installation services.
- Replace inconsistent in-house and prior-provider lead generation with a single accountable team.
- Hit aggressive volume targets without sacrificing appointment quality or showroom show-up rates.
About the Clients
Encōr Solar — Utah, USA
Encōr Solar is a Utah-based renewable energy provider offering residential, commercial, and industrial solar panel installation. They operate as a one-stop shop — giving customers the complete data picture they need to make an informed decision about going solar.
Vivo Solar — US with Southeast Asia operations
Vivo Solar installs solar panels for residential and commercial properties in the U.S., with branches in Singapore and the Philippines supporting the back office. Cold calling and appointment setting are core to their go-to-market motion.
The Challenges
Encōr Solar — Inconsistent, Expensive Lead Generation
Encōr had cycled through several lead-generation strategies, none of them producing reliably qualified meetings. They lacked the in-house expertise to run cold-calling and appointment-setting operations at scale — and the channels they were paying for weren't converting into installed jobs.
Vivo Solar — Underperforming Previous Provider
Vivo had been working with a different appointment-setting agency and was missing both volume and quality targets. Concerns about the previous vendor's level of dedication compounded the gap. They needed a partner that would treat their account as a priority, not a roster filler.
The Splace Solution
After consultations with both client teams, Splace deployed its ExpHires team — a dedicated pod specializing in cold calling and appointment setting — tailored separately for each engagement.
A Dedicated Pod Per Account
Each client got its own ExpHires team with named agents and a clearly assigned team lead — no shared rosters, no rotating staff. Agents were trained specifically on the client's product, ICP, and objection-handling playbook before taking a single dial.
Customized Scripts and Qualification Frameworks
Splace designed account-specific cold-call scripts that highlighted each brand's value proposition and lead with the offers that resonated for that ICP. Qualification criteria were tuned per account so only meetings that matched the client's sales-team profile reached the calendar.
Performance-Based Incentives
Splace ran an incentive program on top of the standard comp — agents who consistently delivered quality appointments earned monetary bonuses, which drove both morale and the show-up rate on booked meetings.
Modern Tooling and Continuous QA
The team used advanced dialing and CRM-integrated tools to maximize call throughput, with QA calibration sessions reviewing recorded calls and tightening pitches week over week.
The Results
Encōr Solar
Within the campaign's first 30 days, Encōr saw a step-change in qualified leads and booked appointments. In November 2022 alone, the ExpHires team set almost 400 appointments — a volume Encōr's in-house effort had never approached. Because the pod was both efficient and well-targeted, Encōr's customer acquisition cost dropped while revenue climbed. The internal team got to focus on closing — Splace handled the top of the funnel end to end.
Vivo Solar
Vivo joined in August 2022 and saw immediate improvement in appointment quality versus the previous provider. The standing weekly meetings between Splace and Vivo's support and leadership teams created a tight feedback loop — reviewing setter performance, identifying coaching priorities, and refining the qualification criteria week over week. Splace held performance steady even with a leaner team than the previous vendor, by aggressively analyzing and optimizing the approach instead of throwing headcount at the problem.
Conclusion
The ExpHires model gave both Encōr Solar and Vivo Solar a cost-effective, accountable path to more meetings — without the operational drag of building and managing an in-house calling team. Both clients have continued the partnership beyond their initial engagements, and Splace remains the appointment-setting backbone for their U.S. solar growth.